Wednesday 24 July 2013

Design your packaging boxes to attract the customers

Packaging boxes printing is a way of attracting the clients who get to have the first look of your sealed manufactured goods and products. Designing the packaging boxes enhances business identity which is an important aspect to stand out among the competitors. Packing your goods in a unique way will register in the minds of the people which will create a separate image for itself. Packaging boxes printing has always been the taste of what your products looks like. With neatly designed package boxes people tend to buy the product even if it’s trustworthy or not. This is where the power of packaging boxes lies.

With varieties of boxes in different sizes, shapes and amount of thickness, one needs to be careful in designing the packaging boxes. Some boxes use unique paper with high thickness called “corrugated paper”. This paper consists of rows of air columns which are handmade. Once these columns are made the paper can be made into any size of carton.

Once the size and shape of the carton is finalized, the officials hire designers and give them their basic requirements to design these packaging boxes. These designers come up with basic design strategy which will be improvised on repeated feedback's. A classy and elegant design wins the appreciation of the client and the customer as well. The wrapping style around the products makes a huge difference. The numbers of folds are also decided earlier and the wrapping style plays a vital role.

Once the design is finalized, it is ready for getting printed as per the shape. Cheap packaging boxes printing happen when bulk orders are placed.  Also, it is advisable to go for full color printing than RGB where the colors might overlap. Glossy or Matte finish on the covers will make your product look durable and fresh forever.

Few basic types of packaging:

Greeting card packaging: It is the most cost effective of all packaging boxes. Making the cover in an interactive and effective way will distinguish from other suppliers.

Cake packaging: The quirky designs on the cover satisfy the potential customers. These designs are one of the major reasons that will make the consumers visit the shop on a regular basis.

Cosmetics packaging: Since cosmetics are majorly used by teenagers and adults, trendy designs and dazzling covers seems to do the magic. The designers must make sure that the designs target the teenagers and induce them to buy the product.

Pizza packaging: Simple and intriguing designs on the pizza covers will make the potential buyers buy the product.  Including quotes, puzzles, riddles and some kind of contest on the covers will persuade the audience to try the product.

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